Top 5 Digital Pacifier Games Performance in New Zealand - Q1 2022

The performance of the top 5 digital pacifier games on the unified platform in New Zealand during Q1 2022 showcased varied trends in weekly downloads, revenue, and active users. Here's a closer look at the data provided by Sensor Tower.

Moshi Kids: Sleep, Relax, Play experienced a steady increase in weekly revenue, peaking at approximately $1.1K in the week of March 7. Weekly downloads saw a significant spike mid-January, reaching 692, before stabilizing around 231-240 for most of the quarter. Active users showed a notable increase in mid-January, peaking at 1K and then gradually declining to 575 by the end of March.

codeSpark - Coding for Kids saw fluctuations in weekly revenue, with a high of $1.1K in mid-January and a low of $249 in late March. Weekly downloads peaked at 439 in late December and gradually decreased to 91 by the end of March. Active users followed a similar downward trend, starting at 361 and ending the quarter at 109.

PAW Patrol Rescue World demonstrated a stable increase in weekly revenue, peaking at $721 in mid-February. Weekly downloads remained strong, averaging around 700-900 throughout the quarter, with a high of 1.1K in late December. Active users were consistently robust, maintaining around 3.8K to 4.8K throughout the quarter.

PK XD: Fun, friends & games had steady weekly revenue, peaking at $676 in mid-March. Weekly downloads were consistent, averaging around 600-700, with a slight drop to 506 by the end of March. The number of active users remained strong, starting at 5.3K and gradually decreasing to 4.5K by the end of the quarter.

Bike Race: Free Style Games saw a relatively stable weekly revenue, peaking at $452 in mid-February. Weekly downloads fluctuated, peaking at 620 in mid-March and ending the quarter at 562. Active users exhibited a slight increase towards the end of the quarter, reaching 3.6K in late March.

For more in-depth insights and trends, visit Sensor Tower.